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Gianni Berardi's avatar

I would like to start by saying that I will refer to credit institutions by their names. If this is not appropriate, you can delete the message, anyway are all public facts. In Italy, the situation of the banking sector is simple. Over the years, savers have lost millions of euros due to the mismanagement of the boards of directors with the collusion of the authorities that should have controlled them (the latest case is the Banca Popolare di Bari); involved in particular the so-called popular banks born to favor credit to small local realities but that often burned savings in risky operations for the benefit of “friends” and “wise guys”. They offered mortgages in exchange for the subscription of subordinated bonds or OTC stocks. Due to this situation, Banca Intesa, the largest Italian bank (it is one of the two Italian banks in the list of systemic banks, the other is Unicredit which now has its own problems), manages to collect savings and grant loans allowing itself to offer poor conditions compared to those offered by its competitors, both for those who invest their savings and for those who ask for a loan. This is thanks to the fact that the terrified saver decides that it is better to give up returns but at least he is confident about the "thrustworthiness" of the bank. Banca Intesa then plays on this psychological advantage by placing its poor investment products (emblematic that it does not offer deposit accounts but only "structured" products). So Banca Intesa offers e.g. unit linked insurance to the pensioner who does not realize that he would do 100 times better by investing in a deposit account in another bank less “prestigious” but that with today’s rates returns 5% gross. And this represents one of the reasons for the low confidence in the markets by Italians, in addition to a poor financial culture.

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Simon's avatar

Super interesting article! Thanks for sharing.

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